About blankit

Built by an advisor. For the rest of us.

blankit was built by someone who has lived inside the Canadian group benefits market for 20+ years — running an advisory practice, fighting carrier renewals, and watching the same problems get repackaged as new advisor technology every few years without ever getting solved.

Why this exists

The existing tools weren’t solving the work.

Independent Canadian group benefits advisors have always had two choices: rely on tools built for someone else’s workflow, or stitch together spreadsheets, PDFs, and email threads and hope nothing falls through.

blankit started as the internal tooling of an advisory practice that got tired of waiting for either path to actually serve the client. Real Canadian actuarial methodology, real client books, real claims experience, real deliverables — owned by the firm, branded by the firm, run by the firm.

It’s the platform the founder built for his own practice. Other independent advisors saw it and asked to use it. That’s the whole origin story.

Who built it
Chris Gory, founder of blankit

Chris Gory

Founder & Principal Advisor · Orchard Benefits

Chris has spent 20+ years in the Canadian group benefits market — advising plan sponsors and challenging carrier renewals through his own advisory practice, Orchard Benefits. He still runs it. Every methodology decision in blankit was made by someone who has to defend the resulting number to an underwriter the following week.

“If a renewal challenge can’t survive carrier pushback, it isn’t worth sending. The math has to be defensible line by line — that’s what I built blankit to guarantee.”
The premise
Every renewal deserves the same scrutiny. Hours are why they don’t get it.

A renewal letter arrives with a number, a deadline, and none of the working. Rebuilding it properly is most of a day, so it goes to the accounts that can absorb a day — and the rest of the book gets a phone call and a judgement call. That was never a question of rigour; it was arithmetic. blankit makes the defensible path the fast one, so the hundred-life group gets the same treatment as the thousand-life one.

What we believe

Four convictions, baked into every decision.

01

Advisors deserve their own infrastructure.

Your firm should own its tools outright. blankit is priced per advisor — a flat subscription, not a revenue share.

02

Your client book is the engine.

Claims analysis, renewal challenges, benchmarking, plan summaries, the employee chatbot, and Rider — the built-in AI guide — all run off one Clients hub. Build it once, and every tool downstream gets sharper.

03

Canadian tools for a Canadian market.

Provincial benefit offsets, bilingual carrier formats, ca-central-1 data residency, regulatory tracking that actually tracks Canadian regulations.

04

Your brand on every deliverable.

Reports, summaries, chatbots, portals — branded with the firm’s logo, colors, and tone. The client never has to know blankit exists.

What we built

The surface advisors actually work in.

Practice dashboard

Practice dashboard

Renewal pipeline, the Clients hub, claims experience, and benchmarks in one surface.

Renewal pipeline

Renewal pipeline

Every renewal in flight, urgency-sorted — proposed, fair, and negotiated increases side by side.

Client dashboard

Client dashboard

Where a group stands at a glance — the renewal in flight, what the plan costs, and the years of premium and claims history behind it.

Fair Renewal one-pager

Fair Renewal one-pager

The carrier-facing summary: incurred claims, net premium, and the fair renewal position, stated line by line.

Claims experience report

Claims experience report

A branded, interactive report that weighs multiple years — loss ratios, claim drivers, and category mix.

Employee benefits chatbot

Employee benefits chatbot

Booklet-grounded Q&A for plan members, white-labelled to the employer.

Critical illness enrolment

Critical illness enrolment

Plan members buy supplemental CI coverage in minutes, with carrier-bound rates.

Checking status…. Canadian-hosted in ca-central-1, monitored in real time.

View system status →
Want to talk?

Twenty minutes, walk through a real renewal.

You’d be talking to the advisor who built it, not a sales team. Bring a file you’re arguing with, or just the question you never got a straight answer to from your last platform.

Try the demoBook a walkthrough